Outfitting workers since 1873, Levi's® Workwear is designed to work as hard as you do. Made from extra strong fabric for durability and increased abrasion resistance, and Comfort Stretch for long days on the job and beyond. We recently followed five groups of local workers, tradies and craftsmen who took us on their personal journey of how work means more to them. Their work is their passion and doesn't stop when they put down tools.
Land
Sallie Jones and Steve Ronalds are two mates with dairy farming in their bones. The pair came together during a difficult period in their lives, co-founding Gippsland Jersey in 2016 as a response to pressures on Victoria's local milk industry. Today, Gippsland Jersey is a thriving, sustainable business that ensures a fair price is paid to farmers and returns a portion of profits to the local Gippsland community.
wood
Nick is the owner, designer and maker behind Made By Morgen, a Melbourne-based boutique furniture company inspired by mid-century Scandinavian design. An ex project manager at a big construction company, Nick had an epiphany when he discovered he could put his expert craftsmanship to good use, and that it was possible to be practical and creative at the same time.
concrete
Scott and Michael are two travel buddies who met in Cambodia and share a love of concrete, creation and architectural construction. Using fibreglass moulds to give dimension and perspective to their work, these two old friends have built a reputation around reimagining the limits of concrete as a medium.
earth
Cal and Mitch are two mates with a passion for sleek and stylish landscape design. Whether it’s creepers on walls, manicured lawns, flower beds or installation, these two old friends and their worksite dogs (Storm and Pearl) are leaving their mark on gardens.
steel
James has over a decade of experience in the engineering, drafting and creation of steel windows and doors. After gaining experience through work in Australia and The UK, he founded Steel Window Designs and has built a reputation as one of the country’s leading creators of designer windows and doors.